“What we need in the United States is not division; what we need in the United States is not hatred;
what we need in the United States is not violence and lawlessness, but is love, and wisdom, and compassion
toward one another, and a feeling of justice toward those who still suffer within our country, whether they
be white or whether they be black.”
"...I have some very sad news for all of you--Could you lower those signs, please?--
I have some very sad news for all of you, and, I think, sad news for all of our fellow citizens, and people who love peace all over the world..."
Repetition: Use of “We” establishes hope and ability to overcome difficulties.
Empathy and Compassion: Kennedy acknowledges people’s beliefs and feelings but ultimately attempts to unite his audience.